We're on a mission to build the world's most sustainable oral care company.
We spent over 18 months developing a formula that's just as effective as regular toothpaste, without any harsh chemicals or synthetics. Our tooth tabs are packed with natural goodies like Sodium Bicarbonate, Coconut Oil, Tea Tree Oil, Calcium Carbonate and Xylitol, without any artificial colours, flavours or preservatives.
We only ever use glass jars. Why? Unlike plastic, glass is infinitely recyclable, looks great, and breaks down into sand at the end of its life. Our jars are designed to be reused over and over again, and have an aluminium lid - making them 100% plastic-free.
OUR REFILL PACKS
We've designed refill packs so that instead of buying a brand new jar each time, you can simply refill your original jar over and over again. Our pouches are 100% home-compostable and made from plant-based PLA. Simply fill up a jar (or any airtight container) with your tooth tabs, and pop the pouch into your home compost!
We've screen printed our product info directly onto the packaging, so there's no need for any unnecessary stickers or product labels.
Instead of using plastic mailers, we've partnered with Hero Packaging to deliver all your goodies in 100% compostable mailers! Yup - even our bubble mailers are plastic-free, and can be popped into your home compost.